Milk&Pull is a local cafe in the heart of Bed-Stuy, Brooklyn, established since 2013. To expand their product offerings, Digital Park was approached to create a packaging experience that provided the same energy as the counter. We designed the packaging experience end to end with a label system that puts each origin front and center, and structural layouts that hold up from cafe shelf to kitchen counter. The result is a system Milk&Pull can extend to any new origin without a redesign. The packaging is bold, consistent, and unmistakably theirs.